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Archive for the ‘Design’ Category

The Logo & Slogan

Sunday, October 28th, 2007

After various versions and try-outs we have come to the final logo you can see below. We wanted a logo that is modern and readable at the same time, and, not too Web 2.0 style (Bye Arial Rounded).

Logo
Factolex Logo

Slogan
short and concise explanations

Other slogans we thought about:

  • Short and pithy
  • Short and precise explanations
  • Get the facts in an instant